A lot of products fail to provide adequate profit margins to their makers because customers get tired and confused. When our customers are forced to sort out boring, trivial and undifferentiated details, it becomes similar to an exercise of untangling a giant hairball. It’s too much work to untangle a hairball to figure out what’s at the [...]

Definition of Insanity: Doing the same thing over and over and expecting different results. Definition of Hyper Insanity: Doing the same thing over and over and expecting the SAME results. Rationale: During a period of accelerated economic change, it is foolhardy to think that the things you did in the past, even as recently as a few [...]

Here is an excerpt from brilliant minds at Bold Thinking Consumers versus customers:  In the world of the creative for the purposes of crafting compelling concepts that attract or initiate action, a consumer is anyone who uses your product or service independent of the buying relationship.  A customer on the other hand, is the person that [...]

Here is a company full of innovation and creativity tools. They are a mojor sponsor of the 2008 OD Network Conference in Austin, TX October 19-22.

The evolution of mankind is going something like this… -Primitive Stone Age, Hunters and Gatherers (began many years BC) -Agriculture Age (began about 20,000 BC) -First Information Age (about 1440 with the invention of movable type printing-Gutenberg) -Industrial Revolution (began late 1800′s) -Second Information Age (began exactly one day after Bill Gates finished potty training) [...]